Pruvit is a company that has been in the health and household products industry since 2011. The company was founded by Malcolm Frank, who wanted to find ways of providing healthy alternatives for people trying to avoid sugar, gluten, and stimulants. The company's health and household products are based on many natural ingredients. Pruvit has over 200 products on the market, which include five different flavors of their ketone drink mix, which are all gluten-free, dairy-free, vegan, kosher, and paleo-friendly. They have also created a product called "Live BHB" which is a white powder that contains ketone salts that people mix with water to achieve the same nutritional benefits as consuming their ketone drink mix. Another product they have is called "Paleo Fuel", which is a blend of coconut oil, MCT oil, grass-fed butter, and other healthy saturated fats that can be used to cook anything from meat to vegetables.